GRÉGOIRE begins collaboration with Albini Prassa, bringing to the forefront the art of Swiss watchmaking. This collaboration debuts with a series of videos designed to showcase the refinement of the timepieces in Albini Prassa’s portfolio, one of the most respected Swiss watch distribution companies in Romania.
The series explores the unseen details that bring each watch to life: frames capturing elegance, precision, and mechanical craftsmanship in its purest form.
Created with deep attention to light, composition, and rhythm, the videos highlight details that are difficult to perceive with the naked eye, bringing to the forefront the internal architecture of each piece and the distinct character of each brand in the portfolio. It is a visual collection that honors both aesthetics and the concept of time crafted with mastery.
With roots in Switzerland and Romania, Albini Prassa has been active on the Romanian market since 2004, developing a refined portfolio that brings together names such as Bulgari, Laurent Ferrier, Urwerk, Louis Erard, ZRC, Bomberg and Tissot. The company stands out through its ability to support international brands with coherent promotion, attentive to the specificity of each label.
